Destination Cowes partnership venture

Destination Cowes partnership venture

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Destination Cowes partnership venture

25 September 2013
Cowes Harbour Commission and Cowes Yacht Haven are working closely with Visit Isle of Wight to develop a partnership of local organisations and companies to help promote Cowes and East Cowes as a destination, with the aim of increasing the number of visitors, new events, and cruise ships coming to Cowes.

Recent signs of recovery in the national economy, together with a successful season bolstered by some good weather, have provided the incentive to consider a marketing initiative partnership that is modelled on a destination management organisation (DMO) and works under the umbrella of Visit Isle of Wight, which undertakes similar work for the whole Island.

A steering group, consisting of CHC, Cowes Yacht Haven, Cowes Week Limited / Cowes Combined Clubs, Red Funnel, and Visit Isle of Wight has put forward an outline proposal to the major stakeholders in both Cowes and East Cowes for consideration by their respective boards and committees.

We look forward to reporting further as efforts continue to create a mini DMO for Cowes...

Photo: Rick Tomlinson.

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