News - 31/07/26

As Cowes Week celebrates its historic Bicentenary year, Cowes Harbour Commission is delighted to invite visitors, sailors and locals alike to join us for a special evening of live music, waterfront views and island hospitality at The Sugar Store, Shepards Marina.

Taking place on Monday 3 August, the Mermaid Party promises to be an exciting celebration of North Sails Cowes Week 2026.

To mark 200 years of Cowes Week, Mermaid Gin, the Official Gin Partner of North Sails Cowes Week 2026, will be treating guests to the first 200 Mermaid Gin & Tonics completely free of charge. Mermaid Gin is proudly distilled on the Isle of Wight and has become one of the island’s most recognisable brands, making it the perfect partner for this landmark celebration.

Guests can enjoy live music throughout the evening, soak up the atmosphere from the stunning waterfront setting at Shepards Marina and celebrate one of the biggest years in Cowes Week’s history.

The event is free to attend, with no tickets required, although visitors are encouraged to arrive early to secure one of the complimentary Mermaid Gin & Tonics.

Whether you’re racing, spectating or simply enjoying the Cowes Week festivities ashore, The Sugar Store offers the perfect setting to relax, socialise and enjoy a memorable summer evening by the water.